Market Models

• Synthesis of research from multiple sources
• PC Industry Worldwide by Region
• In-Home Service Market – U.S.
• Video over IP Equipment Market Worldwide by Region
• Wireless Cellular Market
• Satellite Communications Equipment Market
• Internet Security Market for Apple Devices (OS X and iOS)

Market Research

• Depth Interviews – Executive-level and industry influencers
• Focus Groups – Consumer and Business
• Syndicated Research (from 1,200 to 50,000 respondents) – TV 2.0, PC, Software, Mobile Devices, Peripherals
• Secondary Research

Corporate and Product Positioning and Branding

• Corporate and Product Positioning for an international high technology company
• Umbrella Positioning for a multi-billion dollar computer industry player
• Positioning for a portable hard drive supplier
• Corporate Positioning for a wireless supplier
• Corporate Positioning for an Audio/Video vendor

Brand Architecture / Naming Architecture

• Video over IP company
• Internet Security company
• Wireless company
• Satellite Communications company
• Audio / Video company
• PC companies

 Websites

• Graphic design
• Content
• Content Management Systems (CMS)